Services used:
Manufacturing
Bespoke Joinery
Project Management
Turnkey Refurbishment
Two Executive Boxes. One Seamless Refurbishment.
Deanhouse Group were contracted to refurbish two executive boxes at the Etihad Stadium, each with their own character and purpose, but both demanding the same level of quality, precision and attention to detail.
We delivered Boxes 34 & 36 as full turnkey refurbishments, translating design intent into finished spaces that are ready for high-profile media events and relaxed matchday hosting.
Each box was shaped around its intended use. A new space, Box 36, was put together as a VIP room, suited to press conferences, partnership events and premium hosting. Meanwhile, Box 34 took a different direction, with a more relaxed, sociable setting focused on flexibility and easy matchday use, defined by its distinctive blue cabinets.





The Result
The completed refurbishment delivered two executive spaces that are distinct in character but connected by quality, both enhancing Manchester City Football Club’s hospitality offering in different ways. Whether hosting a major media event in Box 36 or hosting an informal matchday experience in Box 34, the club now has two premium environments that reflect its ambitions. Both premium environments are the result of full, turnkey refurbishments, supported by precision manufacturing.